"From the very first phone call, it has just been nothing but kindness and genuine authenticity from everyone that we've encountered here. Everyone here has just been absolutely amazing, so kind and caring, and attentive, and every question has been answered."
-Veronica G.
At the heart of everything we do at New Hope Unlimited, you will find a team of people dedicated to your wellness and recovery. Our board-certified medical professionals are committed to providing the best cancer care available. In addition to the full-time clinical staff, we have partnered with several physicians that share our commitment to your journey and are always on call when needed.
Everyone at New Hope, from your first contact with your Patient Navigator to the doctors and support team, truly understands you are not your diagnosis, and sometimes the best medicine is hope and human connection.
Dr. Fredda Branyon
Founder, est. 2000
Dr. Branyon discovered her passion for healing as a teenage Candy Striper before beginning her career as a nurse. She earned her pre-medical degree from Wofford College in South Carolina and continued her studies at the Southwest College of Naturopathic Medicine in Arizona. Having trained with leading experts around the world, Fredda has dedicated her life to advancing complementary medicine and educating patients and healthcare professionals on the healing power of hope. Though she chose not to pursue licensure as a physician, her lifelong mission has been to promote holistic approaches to healing and to inspire others through compassion, knowledge, and unwavering hope.
Dr. Jose Pacheco
Chief Medical Director
Dr. Pacheco earned his medical degree from Universidad Xochicalco in Ensenada and continued his training with the Mexican Institute of Social Security. He is known for his warm, patient-centered approach and dedication to improving each person’s quality of life. Dr. Pacheco works with several local hospitals and proudly serves as the physician for San Luis’ Police Headquarters. His ongoing studies include Cancer Diagnosis in Children, Obstetrics, Gynecology, and Cardiology.
Dr. Cesar Magallanes
Chief of Staff
Dr. Magallanes earned his medical degree from Universidad Xochicalco in Baja California, one of Mexico’s most respected private medical schools. He has served with both the Ministry of Health and the Federal Institution of Social Security, as well as several leading hospitals in Mexicali and San Luis. Dr. Magallanes continues to expand his expertise through post-graduate studies in General Surgery, Obstetrics, Gynecology, Pediatrics, and Oncology.
Dr. David Sanchez
Oncologist Surgeon
Dr. Sanchez graduated from Baja California State University, considered one of the top medical schools in the country. He is an Oncology Surgeon certified by the National Board of Oncology, as well as an active member of the Mexican Oncology Society. He continues to train in various Oncologic treatments, attending seminars and conducting research.
Jose Luis Becerra
Biological Chemist, Chief Lab and Research
Chemist Luis Becerra graduated from Baja California State University. He has gained experience working for a Federal Institute for Social Security and Medical Services for State Workers in Tijuana, Baja California for more than 25 years. Mr. Becerra has collaborated with a Governmental Blood Bank and top of its class Lab in Tijuana. He’s dedicated his life to the research of alternative medicine and its field.
Rosaura Gutierrez
Biological Chemist, Deputy Chief of Lab
Chemist Rosaura Gutierrez graduated from Baja California State University, top of her class, she has gain expertise in her field with over 24 years of experience in the private and governmental sector.
Michelle Pacheco
Administrative Director & HR
Michelle Pacheco graduated from Baja California State University with a degree of International Affairs and Foreign Politics. She gained 10 years of experience working for the Mexican Ministry of Foreign Affairs in the United States collaborating in different fields like health, community affairs, foreign policy & diplomacy at the Consulate General of Calexico, San Francisco, California and Yuma, Arizona. Coming from a family of doctors, she always knew she wanted to help people, she joined the New Hope Unlimited team in 2015.
Mark Guinn
Operations Director, Admissions Advisor
With more than 30 years of management experience, Mark Guinn has spent a majority of his career as a business consultant specializing in operations and marketing. He was introduced to New Hope Unlimited during his work to help Dr. Branyon establish the first clinic in Scottsdale, AZ in 2000. Since then, he has remained a committed partner, helping to develop strategies that expand access and provide patients with more meaningful choices in their treatment journey.